Concept Shop
Visual Identity, 2020.
Embarc is a brand that is all about:
Exploration
Travel
Experiences
Community
The goal is to create a unique retail brand that stands out in a sea of the same. The distinct point of view revolves around travel, exploration, and having funāunafraid to lean into its name.
Two Eās reflected, forming a globe. The wings surround the globe and are color-coded in the shape of our product categories.